Are You Doing The Important Stuffs?
Since the start of this blog last month, I’ve implemented various traffic strategies to get my blog ranking up. Submitting to blog directories, article marketing, did a traffic challenge, etc. And within less than 6 weeks my traffic has jumped up quite a bit and my ranking is still increasing steadily.
But today, suddenly something occured to me…
I happened to flip through some of my notes and I realised I’m getting a bit too caught up with all these technology and getting swayed from my original purpose of this blog. It’s not about trying to drive as many free traffic as possible and get nice rankings. It’s about creating my branding and using it as a tool to build my online business.
I’ve unconciously slipped into focusing on the activities and missed out the big picture. It’s amazing how easy we get caught up with doing small (unnecessary) stuffs that are costing us the really important things, isn’t it?
Do you remember the story of the professor who stood in front of his class with a big glass jar and started filling it with the big rocks? (This story probably had travelled the world a few thousand times thanks to viral emailing) And when the jar is full of the big rocks then he filled it with the smaller rocks, which filled in the gaps between the big rocks. And then he poured in the tiny sands. And lastly the he poured the water in.
The moral of the story? The guy had a bad childhood and missed playing in the playground. Just kidding. The moral is that we need to focus on the big, important things in our lives (and businesses), and the small things will fit in just fine. If we focused on the small things too much, we would’ve missed the really important things cos the sand and the water would have filled up the jar.
So I’m declaring today as “Refocusing On Your Purpose” day.
Are you doing the important stuffs in your business and your life? Stop for a minute. Take a moment and take a step back. Are the things you are doing currently moving you towards your goals? Or are they moving you further away? Are they necessary at all?
Have fun and enjoy focusing on your dreams and goals again.
November 15th, 2007 at 3:02 pm
Hi Sant
This is a timely reminder =)
It sure is easy to get swayed.
Thank you for sharing the analogy,
it striked a cord with me.
Let’s “Refocus Our Purpose!”
Cheers!
Jiayu
November 23rd, 2007 at 10:12 am
The story with the glass jar, the rocks, and the sand is great.
Thanks for it. I have not heard it before.